Often I have tried to answer the question “What is Leadguru?” Finally, I have arrived at the following definition: Leadguru is an automated lead generation and social selling platform. To learn why this definition fits, let’s define Leadguru together, reviewing its main goals and functions. We started developing Leadguru to help businesses find prospective clients…
Today, B2B communication is mostly centered in professional online communities, as they are a great way to expand the professional network, increase industry knowledge, and build a personal brand. In this article, we are going to cover the most widely-used platforms for building communities where people can communicate for business purposes. Slack Slack is used…
As you know, lead generation is an essential part of the selling process. It includes different marketing practices that engage customers in product or service. There are two common approaches in lead generation: inbound and outbound which contain certain methods. These methods are well known, each and every successful company uses at least some of…
Slack started off as a messenger in 2013 with 16K active users in 2014. According to Business of Apps, by 2021, Slack has $902 million in revenue, $292 million in profit, and 12+ million users. Today, Slack is more than just a messenger. It is actively used by more than 750K organizations to do business…
To start working with Leadguru, you must register first. You can do it by entering your business email on the main page, or by clicking on the Sign-Up link in the top menu. You will be redirected to the registration page and will have to fill out the registration form. Search Location, Search Technologies, Search…
LinkedIn is rightfully considered as the most popular B2B social network; the vast majority of business communication happens on LinkedIn. The network is extremely popular for social selling because here you can find your prospective clients and talk to them directly to make a deal. In this article, we decided to consider 7 services that…
Lead generation has two approaches: inbound and outbound. Each approach has its methods, some of them are strictly inbound, some are related only to outbound. But there are a bunch of methods that could be attributed to both approaches and have a fine balance between the outbound and inbound side of one approach. Many people…
Do you know that Slack has over 12 million active daily users, and more than 750,000 organizations already use it in 2021? It makes Slack one of the most popular business messengers. Slack is not only an app for team communication and work. It is widely used as a platform for various communities where people can…
Tips for effective communication Lidguru is a very effective tool for finding leads. But whether your leads become your customers or not depends largely on the salespersons and their ability to conduct a dialogue with potential customers. In this article, we will share with you some effective techniques that Lidguru salespersons are using to communicate…
Let’s say that your company has launched an award-winning product or service, and now your main headache is how to monetize your creation and introduce it to the public at its best. With the abundance of traditional B2B selling tips and tricks, it becomes more and more challenging to promote anything on the immense expanses…
In the modern world, hundreds of business letters are poured into company managers every day. Mail is like a battlefield, and it is almost impossible to wade through hundreds of letters of the same type. It happens, because most companies choose cold emails to find prospects. To speed the process up, they use template texts…
While doing research for my work, I have stumbled across two opposite definitions of the word “suspect”. I asked myself a question: “Is that I who misread this term, or are some people just using it wrong?” Suspect, marketing qualified lead, prospect, lead, opportunity, sales qualified lead. Looks like the word salad, though it is…
Leadguru was developed by Mitrix Technology, a full-service software development company serving customers around the world since 2016. We created the program to help us and other companies with the critical task of finding clients. Initially, we relied on traditional lead-generation approaches. Like many other companies, we looked for fast-growing companies and searched for their…
Maybe you already know that Slack is not used only for corporate messaging but also to create numerous workspaces and communities for discussing different questions as it happens in the regular chats or forums. By monitoring messages in different Slack communities you may find leads according to your needs. Because it is not an easy…
In the era of social networks, it is impossible to imagine any interaction without them. E-mails and face-to-face meetings are still in use, but as Bill Gates said, If your business is not on the Internet, then your business will be out of business. Today we have prepared some tips to help you find potential…
In October 2021 we have released a huge update of Leadguru. Many new features have been introduced in the last version. Numerous already existed features have been improved. In this article, we describe all these new features. New pages Contacts We added the ability to find, save and start communicating with any contact from all…
In my work I often come across two expressions: Lead prospecting and Sales prospecting, and the question arises if there is any difference in them or they are the same notions. Sometimes these terms are used without a deep understanding of what they mean. Many people consider these terms as equal. So, what is the…
Marketing and selling are the essential parts of any business. It is easy to understand that they are different when talking about offline. But when it comes to Social Media Marketing and Social Selling, many people get confused. To make it clear, Social Media Marketing and Social Selling are not the same things. For a…
